First Impressions Count

Anyone that has been in business a while knows that first impressions count, whether it’s a  report that you submit that has to be free of spelling mistakes, or the suit that you choose to wear for an important meeting. But how can you harness the power of first impressions to work in a positive way for your business?

First Impressions Count - Business

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Digital Branding For Local Businesses

shivankitToday’s article is written by Shivankit Arora. Shivankit is a growth hacker and the founder of a startup marketing agency, MarketingMasala.com. You can connect with him on Twitter to know more about growth hacking and startup marketing.

For most businesses, acquiring local customers online becomes crucial and that is where digital branding comes into the picture.

Digital Branding For Local Businesses

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User Experience Is The New Branding Strategy

User experience designers have said it for years; you are only one bad user experience away from a PR catastrophe. The reason for this is that web visitors – or users as they are referred to by designers – consider that the way they navigate your website to find information, to pay, to get in touch with your business and to order or book – depending on the offering you have – is an integral part of your branding strategy.

User Experience Is The New Branding Strategy

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How Your Business Can Participate In The Sharing Economy

Today’s article is written by Emma Lewis. Emma is a loving mother, a devoted wife and a part of the team supporting Spacer – a company helping you find storage space whenever you need it.

If you’re running a business, you probably have your eyes open for opportunities for growth.

The sharing economy might be just the thing you’re looking for. Even if it’s a young field, the sharing economy is a fast growing industry today. Some areas even report the growth to $26 billion – as in the case of peer-to-peer rental.

How your business can participate in the sharing economy

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