By Takis Athanassiou | 4 mins read | Oct 29, 2025 | Content Creation, Entrepreneurship & Business Growth, Marketing & Branding, Sales & Monetization
Years ago, I built my first online product. It was solid—valuable, actionable, and exactly what my audience needed. Yet… nothing happened.
I expected sales. What I got instead was silence.
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By Takis Athanassiou | 4 mins read | Sep 26, 2025 | Content Creation, Entrepreneurship & Business Growth, Marketing & Branding, Technology, Tools & Automation
Let’s be honest. AI is moving so fast, it can feel overwhelming. Every day, there’s a new tool, a new hack, or another “must-know” framework. If you’re running your own business as a solopreneur, you don’t have time to chase every shiny object. You need practical resources that help you get results today.
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By Takis Athanassiou | 4 mins read | Sep 2, 2025 | Entrepreneurship & Business Growth, Marketing & Branding, Productivity & Systems
Yes, you read that number right. I recently removed 18,732 subscribers from my email list. People who once joined my newsletter but had long stopped opening, clicking, or engaging.
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By Takis Athanassiou | 6 mins read | Jul 28, 2025 | Entrepreneurship & Business Growth, Marketing & Branding
This article has been written by Nick Djurovic. Nick is the co-founder and Chief Executive Officer of a digital marketing agency that uses a tailored and strategic approach to online growth. With years of experience in SEO, Digital Marketing, and Web Development, Nick focuses on practical methods that drive real results. He believes in scaling businesses without relying on paid ads—and proves it through data-driven action.
Scaling your digital business without paid ads may seem slow, but it’s both possible and sustainable. Many successful brands grow by using free, smart strategies. These include creating helpful content, building strong connections, and making the most of organic channels.
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By Takis Athanassiou | 6 mins read | Jul 23, 2025 | Entrepreneurship & Business Growth
You eventually stop wondering, “What do I want to be?” in exchange for, “Is this really something I’m destined to keep doing?” Maybe it kept a roof over your head. Maybe you closed your eyes when you graduated, and now you’re ten years in, working with spreadsheets or meetings you don’t necessarily get a rush from anymore. You’re not the only one. It used to generally be a massive risk shifting lanes in life after a period.
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By Takis Athanassiou | 3 mins read | Mar 24, 2025 | Entrepreneurship & Business Growth, Marketing & Branding, Productivity & Systems
If you run an e-commerce business, a seamless, well-integrated simplifying payment system is essential for both you and your customers. Payment problems are often enough for a customer to disregard a given service or product, and they can lead to a sequence of events that end up being a nightmare to fix.
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By Takis Athanassiou | 5 mins read | Feb 12, 2025 | Entrepreneurship & Business Growth, Ideas, Books & Innovation
If you’re an entrepreneur, freelancer, or business owner you know the struggle: hiring great talent is expensive, training takes forever, and retaining employees can feel like an uphill battle. What if there was a better way?
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By Contributing Author | 3 mins read | Dec 27, 2024 | Entrepreneurship & Business Growth
The formula for creating a high-performance team is to strike the ideal balance between skill and strategy. Skills are the unique abilities of each team member on what they can contribute to attain organizational goals strategy is how you apply these skills.
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By Contributing Author | 12 mins read | Dec 18, 2024 | Entrepreneurship & Business Growth
This article has been written by Michael Smith. Michael is a seasoned software engineer with expertise in building scalable applications and optimising code performance. He is passionate about exploring new technologies and sharing his insights through writing and mentorship.
Agile offshore development is no longer a new phenomenon. No wonder organisations, regardless of their size and industry verticals, are making huge profits and reaching new heights due to geographically distributed Agile teams. However, there was a time when leveraging agile and offshore talent was considered as an option but that’s certainly not the case anymore.
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