Do you have a marketing funnel in place to help your business? Chances are that if you are the sales or marketing sector, you will have come across the idea of a customer funnel. If not, very basically it’s a series of steps that lead potential customer from the brand awareness and interests stages through to making a purchase and beyond.
Working a little green into your branding may be quite beneficial for your business. No matter what the nature of your business, or the scope of your operations; whether you’re a larger enterprise with hundreds on your payroll and interests in countries across the globe or an SME run from your laptop on evenings and weekends… you’ve probably thought a lot about branding. And well you should!
The landscape of digital marketing is constantly shifting. While the general direction it takes often gets dictated by the latest technological improvements and trends, it more or less always goes towards a better user experience (UX).
Business-related fields might seem far more academic than creative, and for many business graduates, traditional career pathways are often still highly appealing. These include careers in banking, finance, consultancy, human resources, and marketing sectors- this is because many people who choose this career path thrive on the professionalism and power of big business.
One of the items that contribute to how your pages rank on Google is certainly text. Therefore, how your text is rendered is essential. When designing the content for your pages, it needs to be coded in HTML and use appropriate tags, so that search engines can easily index and find them. The question is how are you limited as a designer when your text is coded in HTML and styled in CSS?
PR professionals have always struggled to find the best way of evaluating the impact of their campaign on the client’s business.
The Interact Quiz Builder (affiliate link) is a tool to help you develop interesting quizzes and receive interesting results. Questions, surveys, and quizzes are unique tools to help you understand better your audience and learn how to serve them better!
When done correctly, influencer marketing has the potential to quickly gain exposure for your brand. Essentially, it’s about identifying people who have influence over potential buyers and collaborating with them to promote your business, product, or service.
A good digital marketing strategy is not so easy to be achieved. With the year 2017 approaching its end, marketing professionals are busy analyzing the impact of different campaigns run by them across the year. Along with impact analysis, this is also the right time for you to think of the future and devise better digital marketing strategies after by overcoming current shortcomings.