The digital marketing archives in Takis Athanassiou Blog. Here there are all the related posts and articles in this category.
Data is a huge part of life, and that is as true of the business world as any other aspect of modern living, if not more so. Without access to various pieces of data, businesses would not be able to operate anywhere near as efficiently as they do now, but data is not without its drawbacks.
The pandemic had quite an impact on how businesses run their brand. If there is one aspect that every business needs to change, that is their marketing tactics. During lockdowns and consumers sheltering in place, brands had to think of other ways to entice consumers to continue patronizing their business. Those considered non-essential businesses had to step up their marketing game to succeed in the new normal.
When a business happens to have more than one listing on a particular platform like Google My Business. For instance, ABC bakery situated in Lane 15 can have one listing on Google My Business, one on Facebook Place, and so on. If ABC bakery has more than one listing on either of the platforms, it will be known as a duplicate listing.
As the owner of a business, you’ve no doubt come across business analytics before. It might not be something you’ve done yourself, but you have heard about it and seen some of the various benefits it can provide your company. In brief, business analytics will help you make informed decisions based on concrete data. This can improve every aspect of your company, making you more efficient, improving your money management, and making life better for the customer.
Starting a website has never been easier; Companies advertise low-cost hosting packages and simple DIY websites. If you want to build your own website there are literature and video tutorials out there to help you, or so you are lead to believe. While it may be true that you can create a simple blog website or company profile site using these do-it-yourself services there is no getting away from the fact that if you need a big or complex website, chances are, you will need a website developer to help you do this.
Any business startup will need a marketing plan; but executing that plan may prove a little difficult. As a small business owner, you face quite a few challenges – but also many opportunities to grow and grow. If your budget is limited, choosing the right advertising channel will help you recruit new customers and expand your business, while maintaining the desired budget.
Marketing has been a very resilient sector throughout the pandemic and it’s for one simple reason. It’s the only window business has to the outside world. It’s incredibly important to remain in contact with your customers, all the time.
