The digital marketing archives in Takis Athanassiou Blog. Here there are all the related posts and articles in this category.
Do you feel as though your audience loyalty isn’t quite what it could be? If this is the case, then you are not alone. So many people are in the same position as you, but there are things that you can do to turn things around.
Until the internet came along, most businesses relied on adverts to market their products and services. It’s only in recent years that content marketing has become popular. Modern businesses can often benefit from creating both content and adverts. But just what is the difference between the two?
Video content is one of the most valuable assets in the marketing mix of a company. It represents almost half of the internet traffic these days and is continuing to grow at a very fast pace.
If you run an eCommerce business, you know how difficult it can be. You’ll have countless things to manage, especially if you’re doing it yourself.
After a while, you might find that growth has stopped. It could be difficult to get this going again. You could feel as though, no matter what you do, you can’t grow it any further.
Data is a huge part of life, and that is as true of the business world as any other aspect of modern living, if not more so. Without access to various pieces of data, businesses would not be able to operate anywhere near as efficiently as they do now, but data is not without its drawbacks.
The pandemic had quite an impact on how businesses run their brand. If there is one aspect that every business needs to change, that is their marketing tactics. During lockdowns and consumers sheltering in place, brands had to think of other ways to entice consumers to continue patronizing their business. Those considered non-essential businesses had to step up their marketing game to succeed in the new normal.
When a business happens to have more than one listing on a particular platform like Google My Business. For instance, ABC bakery situated in Lane 15 can have one listing on Google My Business, one on Facebook Place, and so on. If ABC bakery has more than one listing on either of the platforms, it will be known as a duplicate listing.
