Takis Athanassiou+ by | Mar 17, 2023 | Business, Marketing, Small Business
As a business owner, the moment you first see that you are making a profit, it’s easy to get excited. That’s a good thing – making a profit shows you are successful. However, there is a difference between getting excited and getting over-excited. The former is perfectly natural and a great thing to enjoy, while the latter could lead to a lot of problems, most of which will relate to overspending. After all, when you have more money than you did before, it’s going to be tempting to spend it.
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Takis Athanassiou+ by | Jun 13, 2022 | Business, Digital Marketing, Marketing
Do you feel as though your audience loyalty isn’t quite what it could be? If this is the case, then you are not alone. So many people are in the same position as you, but there are things that you can do to turn things around.
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Takis Athanassiou+ by | May 13, 2022 | Business, Entrepreneurship, Financial & Investing, Marketing
Marketing businesses frequently manage a huge number of assignments at the same moment for a range of different customers. Many organizations will (smartly) employ project management tools to stay abreast of all the other moving components of their company.
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Takis Athanassiou+ by | Mar 18, 2022 | Advertising & Branding, Digital Marketing, Marketing
Until the internet came along, most businesses relied on adverts to market their products and services. It’s only in recent years that content marketing has become popular. Modern businesses can often benefit from creating both content and adverts. But just what is the difference between the two?
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Takis Athanassiou+ by | Feb 28, 2022 | Business, Digital Marketing, Marketing
Video content is one of the most valuable assets in the marketing mix of a company. It represents almost half of the internet traffic these days and is continuing to grow at a very fast pace.
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Takis Athanassiou+ by | Oct 6, 2021 | Business, Entrepreneurship, Marketing, Small Business, Startups
An online business starts with an idea and then creating a website. The website acts as an online home base for customers to get information about the company and purchase products. It also contains interactive components like contact forms, email subscriptions, and social media buttons.
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