By Takis Athanassiou | 3 mins read | Oct 27, 2021 | Entrepreneurship & Business Growth, Personal Growth & Development
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Professionalism is an art and a skill, and sometimes even a trade. Just like any other learned focus, it can be sharpened or dull with time. It will also provide the fundamental formatting for a range of your day to day business affairs, from how you communicate with clients to how you persuade a potential investor to invest in your firm, or perhaps a coveted applicant with a role at your firm that you wish to secure them for.
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By Takis Athanassiou | 3 mins read | Oct 22, 2021 | Entrepreneurship & Business Growth
As a business owner, you are likely to be extremely passionate about your company and committed to ensuring it achieves success. This requires you to deliver the best customer service, make high-quality products, and operate a responsible business.
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By Takis Athanassiou | 3 mins read | Oct 20, 2021 | Marketing & Branding
Unfortunately, many business owners fail within the first three years of their business, this is around 60%, it’s a high number, isn’t it? Sometimes a failing business can be completely inevitable, however, it mostly comes down to the business owner making mistakes. These mistakes will result in their business ending and other difficult pitfalls that are hard to get out of. So how can a failing business be avoided?
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By Takis Athanassiou | 3 mins read | Oct 18, 2021 | Sales & Monetization
Money management is a task that some people are naturally good at, whereas others find it more challenging. If you are not great at managing their money, you will want to take steps to increase your financial skills.
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By Takis Athanassiou | 8 mins read | Oct 16, 2021 | Uncategorized
Starting a business is a huge step that can be challenging and rewarding at the same time. Statistics reveal that about 42% of start-ups fail because they provide the market with offerings that they don’t need, making it essential for you to start on the right note.
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By Takis Athanassiou | 6 mins read | Oct 6, 2021 | Marketing & Branding
An online business starts with an idea and then creating a website. The website acts as an online home base for customers to get information about the company and purchase products. It also contains interactive components like contact forms, email subscriptions, and social media buttons.
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By Takis Athanassiou | 3 mins read | Sep 30, 2021 | Entrepreneurship & Business Growth, Marketing & Branding
Data is a huge part of life, and that is as true of the business world as any other aspect of modern living, if not more so. Without access to various pieces of data, businesses would not be able to operate anywhere near as efficiently as they do now, but data is not without its drawbacks.
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By Takis Athanassiou | 5 mins read | Sep 29, 2021 | Entrepreneurship & Business Growth
If you have already launched a small business and it is going well, there will come a time when you start to think about expanding it. It might be that you have already had to turn down some business because you’re too small to be able to handle it successfully. Or it might be that you find that you’re slowly but surely becoming much busier, and you know that you will need to expand to keep up with demand.
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By Takis Athanassiou | 5 mins read | Sep 18, 2021 | Entrepreneurship & Business Growth, Marketing & Branding
The pandemic had quite an impact on how businesses run their brand. If there is one aspect that every business needs to change, that is their marketing tactics. During lockdowns and consumers sheltering in place, brands had to think of other ways to entice consumers to continue patronizing their business. Those considered non-essential businesses had to step up their marketing game to succeed in the new normal.
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By Contributing Author | 7 mins read | Sep 13, 2021 | Marketing & Branding
This article has been written by
Shantanu Biswas. Shantanu is the founder and
SEO expert of Page Potato, a digital marketing agency in Melbourne. He helps small-scale start-ups plan and boosts their business online using strategies that are tailor-made for their specific business needs. Other than work, Shantanu also loves trying new recipes and spending lazy Sunday afternoons playing with his kitten, Smokey.
When a business happens to have more than one listing on a particular platform like Google My Business. For instance, ABC bakery situated in Lane 15 can have one listing on Google My Business, one on Facebook Place, and so on. If ABC bakery has more than one listing on either of the platforms, it will be known as a duplicate listing.
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By Takis Athanassiou | 4 mins read | Sep 10, 2021 | Entrepreneurship & Business Growth
Lots of people want to start their own business, but not everyone knows where to start on their own. Franchising, which is when a brand provides licenses and agreements to entrepreneurs to run a business using their name, products, and services, is a business model that is getting more popular and is a good option for business beginners, as your investment comes with support from the brand.
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