Contributing Author+ by | Oct 6, 2025 | Marketing & Branding, Sales & Monetization, Technology, Tools & Automation
Every click on a website counts. Micro-conversions, such as newsletter sign-ups, button clicks, or form submissions, guide users closer to major goals. They may seem small, but these steps build trust and momentum. By making simple UX tweaks that encourage micro-conversions, websites can increase engagement without major redesigns.
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Takis Athanassiou+ by | Jun 24, 2025 | Content Creation, Leadership & Coaching
When you’re a tech coach or IT consultant, your skills and know-how are essential—but getting clients means mastering the art of persuasion, too.
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Takis Athanassiou+ by | Jan 16, 2025 | Content Creation, Marketing & Branding
In today’s competitive digital world, where every website fights for attention, mastering Search Engine Optimization (SEO) is a non-negotiable skill. And at the very core of SEO lies keyword research—the process of uncovering the exact words and phrases your audience types into search engines.
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Takis Athanassiou+ by | Dec 11, 2024 | Content Creation, Marketing & Branding
Have you ever wondered why some brands seem to effortlessly connect with their audience while others struggle to get noticed? What makes a brand effective, visible, and noticeable and the other unnoticed? What influences audiences to favor one brand over another, even when the reasons aren’t immediately obvious? The secret is content marketing—a way to create meaningful connections that lead to long-term success.
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Contributing Author+ by | Nov 26, 2024 | Content Creation, Marketing & Branding
This article has been written by
Charlie Woods. Charlie Woods is a digital marketing expert at
Movers Development, a company dedicated to helping moving businesses grow through tailored marketing and software solutions. Specializing in innovative strategies that drive customer engagement, Charlie leverages technology to enhance brand visibility and help businesses stay ahead in the competitive digital landscape.
There’s no worse feeling for an email marketer than having their emails ignored. All the effort put into crafting an enticing message goes to waste. So, the first goal should always be to get your emails opened, as that’s the foundation of effective email marketing. Once that’s achieved, you can fine-tune the rest.
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Takis Athanassiou+ by | May 3, 2024 | Content Creation, Entrepreneurship & Business Growth, Technology, Tools & Automation
In the ever-evolving digital landscape of 2024, content remains king. With algorithms constantly changing and audience preferences shifting, it’s imperative for businesses and content creators to stay ahead of the curve.
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Takis Athanassiou+ by | Jan 25, 2024 | Content Creation, Entrepreneurship & Business Growth, Leadership & Coaching, Personal Growth & Development
Hello and thank you for being here! First, I’d like to wish you a happy, prosperous, and creative new year! I hope everything is OK in your life and in your family.
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Takis Athanassiou+ by | Sep 23, 2023 | Content Creation, Leadership & Coaching, Personal Growth & Development
Is late September 2023 when I’m writing these notes and it is the time to set some things in motion. Now that you haven’t any more excuse like “I need vacation” or “I need more time/Energy/ etc.” it is the right time to start organize yourself and align what you do with the person you want to become after 1, 2, or 3 years.
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Takis Athanassiou+ by | Jan 23, 2023 | Content Creation, Entrepreneurship & Business Growth
You, the business owner, are well aware of the time commitment that is required to keep your company functioning smoothly. It’s likely that, even if you’re content with your life as it is, you still wish you had more freedom to take advantage of all the exciting possibilities.
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